Story has always been an intrinsic part of my life. I spent hours as a child immersed in stories that other people wrote, and at the age of 13 I wrote my first novel. That's when story became my life. As an author, screenwriter and copywriter I developed a true understanding of the important of a good story, whether fiction or non-fiction. In my experience working in marketing and advertising, I saw that story is the foundation of a brand and that it is integral to a brand's strategy and future growth. With the growth of online marketing and the need for great online content as a differentiator for brands, brands need to share their story in a way that aligns with the needs and priorities of clients and customers, with compelling and unique content.
And that's how Origin of Story started...with a unique and pretty special team of people who are written and visual storytellers. A team whose experience includes hundreds of clients, and developing brand stories that align with their unique identity, vision and values.
- Elle Matthews